Barbie® teams up with The Singapore Tourism Board to profile home-grown talents, and share how these talents bring their respective brand campaigns – Passion Made Possible and You Can Be Anything – to life through their inspirational stories.
Members of the public are invited to a showcase of 60 Barbie dolls in customised outfits created by 18 local creatives and design brands, held at *SCAPE, #02-14 from now till 30 November 2019.
The showcase features the original works of 18 local creatives and design brands, hailing from a range of design disciplines, including illustration, embroidery, and fashion design. Among them are fashion designer and stylist Josiah Chua, and lifestyle brand Onlewo, as well as Jian Yang, whose collection of some 12,000 Barbie dolls ranks among the world’s largest.
The artists and designers were set a challenge – to push the boundaries of their creativity and customise outfits for Barbie dolls inspired by Singapore culture, street culture or other unique ideas. For example, Josiah Chua turned to flowers and spices commonly found in local cuisine, using turmeric, roselle and butterfly pea flowers to dye fabric and create miniature gowns for two dolls. His creations pay tribute to Singapore’s reputation as a City in a Garden, as well as the country’s diverse food culture. Onlewo created Peranakan-inspired outfits for three dolls, using their signature prints and patterns.